Sales
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The Go-Giver: Give and You shall Receive
The Go-Giver written by Bob Burg and John David Mann is a short parable pointing out the importance of the saying “Give and you shall receive” in the business and your private life.
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You always have to put your Customer First
Yesterday a paying customer has been physically assaulted and literally with dragged by force of his United Airlines flight. The video has been recorded by several passengers. And it is shocking enough itself. The worst part was yet to come.
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Better Call Everyone Back!
Two days ago I received several calls during the day. My phone was on mute for a few hours while I was attending a course in university. Usually, I try to call back every call but two days ago I thought: “If it was important they…
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Upselling Done Wrong
Today I received the felt 100th call from my mobile operator. Let’s call them by name: Telekom. Telekom is, by the way, the German mother company of the U.S. T-Mobile.
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Cold Email: How to Raise your Response Rate
As part of my acquisition process, I send around 50 cold emails to selected hotel managers. Of those 50 cold emails, I got roughly 2 interested responses. Well, that’s a response rate of 4% and I didn’t really like this number. So I tried out a…